Creative and strategic thinker who designs and creates omni-channel campaigns based on marketing best practices.
Experienced project manager. Skilled in SCRUM and Agile Methodologies. Tools include Microsoft Project, FastTrack Schedule and WorkFront.
Comprehensive knowledge of all aspects creative development and creative direction.
Partners with diverse clients, C-suite and outside agencies to complete projects on time and on budget.
Skilled in internal, external and omni-channel communications.
Comprehensive background in building and producing strategies for social media channels.
Sometimes, that creative idea needs a little something extra. This is where the magic happens.
I believe in the power of creative ideas and great design.
A creative person turning ideas into beautiful things
Tammy Tufty is a Brand and Marketing Strategist who partners with CEOs, executives and entrepreneurs to grow their professional brands. After spending 18 years in marketing for sports nutrition brands and Fortune 500 companies, Tammy knows how to craft strategies to propel your brand forward. She is an award-winning marketer, blogger and relationship builder. In addition to her extensive marketing experience, Tammy is a mom to two girls, a wife, and a die-hard Virginia Tech football fan.
“Tammy is the best kind of leader: knowledgeable, passionate, and eager to develop her team. I knew from the in-depth interview process that I wanted to work for Tammy. She is detail-oriented, results-driven, and constantly pushing herself to learn what’s new. She keeps up with the latest marketing trends and empowers the team with what she has learned. She is a great communicator. (Even when her door is closed, it’s open.) She has a sincere interest for each team member’s professional success and personal well-being. She enjoys helping people grow as much as she enjoys growing the company.”
DOMTAR Fort Mill, SC | 2017–Present
Domtar is a global leader in providing a wide variety of fiber-based products including communication, specialty and packaging papers, market pulp and absorbent hygiene products.
Marketing Communications Manager · 2017-Present
EUROPA SPORTS PRODUCTS Charlotte, NC | 1998–2016
Leading national distributor of sports supplements to gyms, health food stores and mass markets.
Marketing Communications Manager · 2010-2016
Manage Communications Department and marketing strategies to establish Europa Sports as the premier sports supplement distributor.
Senior Marketing Specialist · 2006-2010
Marketing Specialist · 2001-2006
Managed corporate collateral projects, branding and advertising co-op programs.
Marketing Coordinator · 1998-2001
Designed publications and targeted direct mail campaigns driving new business development and market expansion. Managed tradeshow program for over 30 shows annually.
EDUCATION & AFFILIATIONS
Bachelor of Arts – Communications: Virginia Tech, Blacksburg, VA
Principles of Management Series: The Employer’s Association, Charlotte, NC
Inbound Marketing Certification: HubSpot
Hubspot Marketing Software Certification: HubSpot
Adobe Creative Suite, SalesForce, Hubspot, Microsoft Office, Fast Track Schedule, SharePoint, Web Based ASPs, WordPress
Tammy is a very talented, driven, goal-oriented marketing expert. Tammy has assisted me on many projects between our departments on web-based, organic, and grass-rooted campaigns. Tammy has been instrumental in providing Europa Sports the best marketing team in our niche industry. When it comes to all things marketing, you can bet that Tammy has an answer or a creative workaround to some of the most complex problems/processes. As a manager, Tammy provides excellent service to her colleagues and employees with a multi-faceted approach toward solving problems as a cohesive team.
Tammy Tufty was an integral part of my marketing management team for well over a decade. As marketing communications manager, she was instrumental in evolving her division and developing her team. She led, coached and mentored many designers, copywriters, production artists. She made managing all advertising and production work look easy. Her project management and leadership drove many successful projects and campaigns and her superb attention to detail and full project ownership made many of the campaigns award winners and portfolio worthy. She embraced social media and constantly refined her skills. I’d confidently consider her a business-centric social media guru.
Tammy was positively a people person and totally embraced the team mentality and culture. She was highly respected by her peers and thankfully adopted the unofficial “Social Chair” for the marketing team. “Team player” doesn’t even begin to describe her dedication. Honestly, she pulled me “out of the fire” on a number of occasions and was my sounding board for a variety projects and strategies. Tammy was a pleasure to work with and I consider it a privilege having her on the team.
I had the honor of working for Tammy at Europa Sports Products for over five years. She led the Communications team, successfully executing project after project, in a fast-paced environment. Tammy was a very personable and professional manager who truly cared about the people she worked with. I learned a great deal from her and grew as a designer because of her. Any company would be lucky to have Tammy on their team.
For additional recommendations, visit https://www.linkedin.com/in/tammytufty/
Adobe Creative Suite